From the June Guernsey Breeders' Journal
By Doug Granitz, CEO
Over the past sixty days, I have had the privilege to meet
many members personally and on the phone, as well as participate in various
association events. During this time,
through your generous personal input as well as survey responses, it became
clear to me that although articulated in various forms, we share a passion and
a consensus around a vision for the Guernsey.
I would synthesize the feedback into a Vision statement as follows:
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Hoard's Dairyman Farm |
A world where consumers across the globe love and experience
high quality, superior tasting, and nutritionally rich authentic Guernsey
branded dairy products.
There is no doubt--We are passionate and care about the
future of the Guernsey breed. We love
the breed, the story, the milk and the community; and we want to share our
story to the world.
In addition, to a
vision, we share a common purpose. The
great thing about a common purpose is that the purpose has been chartered as
reflected in the organization of the American Guernsey Association.